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Thread: Why are Fender amps suddenly so expensive?

  1. #20
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    Default Maybe to make more with less?

    Here's a thought: maybe the price increases by Fender, et al, are intended to decrease demand. They can save expense by cutting jobs, decrease production & sell less units. And still hit thier profitability target?

    I came across this article from August, 2008 while reading on the Rickenbacker forum. Rickenbacker actually raised prices by 20% to decrease demand because they simply can't produce their guitars fast enough -- back ordered for 2 years.

    There's a couple of innacuracies in the article, btw: the neck-thru design pertains to solid body models, not the semi-hollows, and the NYC hotel where F.C. Hall presented his guitars to the Beatles was the Plaza, not Savoy.

    http://www.seattlepi.com/pop/376154_rickenbacker23.html

  2. #21
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    I have a different view of the price of amps,having repaired and built(failed too)some and the price of a D.I.Y. kits.To me it is still priced O.K..Sumi
    Guitars,Warmoth Tele,90's Fender Strat Plus/Fender CV 50's Tele/Parker p-36/Fretlight/Custom Strat(Fender body/warmoth Clapton neck,tonerider pups)Larrivee L03 mahogany acoustic

    Amphs/66 Super Reverb/60's Bandmaster head and 2/12 cab/Blues jr//epi valve jr/supro super/ ZT lunchbox/Mahaffay Little Laneilei 3350/Pignose g40v

    Pedals/Voods Rodent/MXR carbon copy/Duncan Pickup booster/Ts9/Rat/ts10/Line 6 tone port uk2
    Line 6 M13

  3. #22
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    Just buy a Marshall, guys...
    The Law of Gravity is nonsense. No such law exists. If I think I float, and you think I float, then it happens.
    Master Guitar Academy - I also teach via SKYPE.

  4. #23
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    Quote Originally Posted by Robert
    Just buy a Marshall, guys...
    Aren't you supposed to be pushin' Mack?

  5. #24
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    Just buy a Mack, guys... (I spelled it wrong the first time )
    The Law of Gravity is nonsense. No such law exists. If I think I float, and you think I float, then it happens.
    Master Guitar Academy - I also teach via SKYPE.

  6. #25
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    I thought you were referring to computers for a minute Robert!
    Steve Thompson
    Sun Valley, Idaho


    Guitars: Fender 60th Anniversary Std. Strat, Squier CVC Tele Hagstrom Viking Semi-hollow, Joshua beach guitar, Martin SPD-16TR Dreadnought
    Amphs: Peavey Classic 30, '61 Fender Concert
    Effects and such: Boss: DS-1, CE-5, NS-2 and RC20XL looper, Digitech Bad Monkey, Korg AX1G Multi-effects, Berhinger: TU100 tuner, PB100 Clean Boost, Line 6 Toneport UX2, Electro Harmonix Little Big Muff Pi, DuhVoodooMan's Rabid Rodent Rat Clone, Zonkin Yellow Screamer Mk. II, MXR Carbon Copy Delay


    love is the answer, at least for most of the questions in my heart. . .
    - j. johnson

  7. #26
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    I love Fender amps myself. However, when I'm now looking at Super Reverb reissues with a PCB for $1700 versus a hand wired clone of the AB763 circuit for $230 more I think I would consider throwing the small businessman a bone.........providing he can stay in business for the next couple years or so.

    I think a lot of the amp builders who are relatively unknown, no matter how good their product, will fold in the next year or so.
    Guitars
    Wilburn Versatare, '52 FrankenTele(Fender licensed parts), Fender USA Roadhouse Strat, Fender USA Standard B-bender Telecaster, Agile AL 3000 w/ WCR pickups, Ibanez MIJ V300 Acoustic, Squier Precision Bass,
    Amps
    Ceriatone Overtone Special, Musicman 212 Sixty-Five, Fender Blues Jr., Peavey Classic 30, Fender Super Reverb, Traynor YCV-40 WR Anniversary w/ matching 1x12 ext. cab, Epiphone SoCal 50w head w/ matching 4x12 cab (Lady Luck speakers), Avatar 2x12 semi-open back cab w/ Celestion speakers
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    Digitech Bad Monkey, Digitech Jamman, DVM's ZYS, Goodrich volume pedal

  8. #27
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    Holy cow I just saw some of the new prices on Fender amps and guitars and I guess I'll keep holding on to my Blues Jr. and my Classic 50s Strat!
    Guitars/Bass - MIM Fender Classic 50s Strat, MIM Fender Standard Strat, Squier Classic Vibe 50s Tele, Gibson Les Paul Studio, Epi '56 Gold Top Les Paul, Martin DSR acoustic, Sigma Martin Auditorium electric/acoustic, Squier Jazz Bass.

    Amps/Cabinets/Modelers - Model 2558 50 watt Marshall Silver Anniversary Jubilee combo w/ Celestion Vintage 30s, 4x12 Marshall cabinet w/25 watt Greenback Celestions, Fender Blues Junior w/ a couple of Billm mods, Line 6 POD 2.0, Roland Micro Cube

    Pedals/Effects - Cry Baby Classic Wah, Boss TU-2, Boss NS-2, Boss RC-2 Loop Station, Ross Compressor, MXR Micro Amp, Danelectro FAB Echo, Danelectro FAB Chorus, Danelectro Chicken Salad, Marshall Guv'nor Plus, Marshall Echohead, Duhvoodooman's Zonkin' Yellow Screamer, Digitech Digiverb, Digitech Bad Monkey, Dunlop Fuzz Face, Homemade Loop Bypass pedal, Duhvoodooman's Sonic Tonic (Maxon SD-9 clone +), Voodoo Labs Superfuzz

  9. #28
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    All this talk of the blues jr has given me G.A.S. so I caved in and got a tweed bj with jj's cover and a pedal appears to be low mileage.It's on it's way.Sumi
    Guitars,Warmoth Tele,90's Fender Strat Plus/Fender CV 50's Tele/Parker p-36/Fretlight/Custom Strat(Fender body/warmoth Clapton neck,tonerider pups)Larrivee L03 mahogany acoustic

    Amphs/66 Super Reverb/60's Bandmaster head and 2/12 cab/Blues jr//epi valve jr/supro super/ ZT lunchbox/Mahaffay Little Laneilei 3350/Pignose g40v

    Pedals/Voods Rodent/MXR carbon copy/Duncan Pickup booster/Ts9/Rat/ts10/Line 6 tone port uk2
    Line 6 M13

  10. #29
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    Quote Originally Posted by sumitomo
    All this talk of the blues jr has given me G.A.S. so I caved in and got a tweed bj with jj's cover and a pedal appears to be low mileage.It's on it's way.Sumi
    The BJs are good little Fender amps. They're not Marshalls or bigger Fenders. They're just good little Fender amps. Hopefully you got it cheap cause they're too much now. :
    Guitars/Bass - MIM Fender Classic 50s Strat, MIM Fender Standard Strat, Squier Classic Vibe 50s Tele, Gibson Les Paul Studio, Epi '56 Gold Top Les Paul, Martin DSR acoustic, Sigma Martin Auditorium electric/acoustic, Squier Jazz Bass.

    Amps/Cabinets/Modelers - Model 2558 50 watt Marshall Silver Anniversary Jubilee combo w/ Celestion Vintage 30s, 4x12 Marshall cabinet w/25 watt Greenback Celestions, Fender Blues Junior w/ a couple of Billm mods, Line 6 POD 2.0, Roland Micro Cube

    Pedals/Effects - Cry Baby Classic Wah, Boss TU-2, Boss NS-2, Boss RC-2 Loop Station, Ross Compressor, MXR Micro Amp, Danelectro FAB Echo, Danelectro FAB Chorus, Danelectro Chicken Salad, Marshall Guv'nor Plus, Marshall Echohead, Duhvoodooman's Zonkin' Yellow Screamer, Digitech Digiverb, Digitech Bad Monkey, Dunlop Fuzz Face, Homemade Loop Bypass pedal, Duhvoodooman's Sonic Tonic (Maxon SD-9 clone +), Voodoo Labs Superfuzz

  11. #30
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    Default

    Well someday I would love a Bassman. So I guess I would be in for big bucks anyway.
    Steve Thompson
    Sun Valley, Idaho


    Guitars: Fender 60th Anniversary Std. Strat, Squier CVC Tele Hagstrom Viking Semi-hollow, Joshua beach guitar, Martin SPD-16TR Dreadnought
    Amphs: Peavey Classic 30, '61 Fender Concert
    Effects and such: Boss: DS-1, CE-5, NS-2 and RC20XL looper, Digitech Bad Monkey, Korg AX1G Multi-effects, Berhinger: TU100 tuner, PB100 Clean Boost, Line 6 Toneport UX2, Electro Harmonix Little Big Muff Pi, DuhVoodooMan's Rabid Rodent Rat Clone, Zonkin Yellow Screamer Mk. II, MXR Carbon Copy Delay


    love is the answer, at least for most of the questions in my heart. . .
    - j. johnson

  12. #31
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    Quote Originally Posted by Tone2TheBone
    The BJs are good little Fender amps. They're not Marshalls or bigger Fenders. They're just good little Fender amps. Hopefully you got it cheap cause they're too much now. :
    Yea I was looking for a time,got a good tweed one,the prices are comming down on e-bay now I think people are tired of sitting on them.I saw a Silver like you have and man I started drooling all over the keyboard 1400.00 and I said oh!oh man that would be nice,but I hit that return button fast I need to get my Super Reverb tuned up but I don't trust these replace the caps ect. guys cause I'll tell ya the tone changes.But I think I found a guy who's good cause he checks all the cap/resisters ect out first,His name is Skip.Well see I still dont want to send her off.Sumi
    Guitars,Warmoth Tele,90's Fender Strat Plus/Fender CV 50's Tele/Parker p-36/Fretlight/Custom Strat(Fender body/warmoth Clapton neck,tonerider pups)Larrivee L03 mahogany acoustic

    Amphs/66 Super Reverb/60's Bandmaster head and 2/12 cab/Blues jr//epi valve jr/supro super/ ZT lunchbox/Mahaffay Little Laneilei 3350/Pignose g40v

    Pedals/Voods Rodent/MXR carbon copy/Duncan Pickup booster/Ts9/Rat/ts10/Line 6 tone port uk2
    Line 6 M13

  13. #32
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    Sorry to revitalize an old thread but the 30% price increase during a recession is just ludicrous IMHO. I love Fender products but surely won't be buying any more with this crazy prices.

    OK... maybe the new John 6 J5 Squier Tele may be in my sights, but besides that nothing else.

    Glad I got my Bass VI before they jacked the crap out of that!
    "It's funny the way most people love the dead. Once you are dead, you are made for life." - Jimi Hendrix

  14. #33
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    Hey Trem - good to hear from you!

    Ted in Plymouth
    "GAS never sleeps" - Gil Janus

    "Now you got to pay your dues. Get that axe and play the blues." - Spudman

    Gear: Epiphone Sheraton II, Epiphone Wildkat, Epiphone Emperor Joe Pass, Fender MIM Strat, Tacoma DR-14, Johnson JR-200 resonator; Fender Super Champ XD amp

  15. #34
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    Fender is probably hoping the Road Worn series will sell like hot cakes?
    The Law of Gravity is nonsense. No such law exists. If I think I float, and you think I float, then it happens.
    Master Guitar Academy - I also teach via SKYPE.

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