My independent Local GAS Station switched from Washburn's Oscar Schmidt lines to Stagg electrics and acoustics as his budget price-point, entry-level guitars about 2 years ago. I'd say they're on a par with Oscar Schmidt or Takamine's Jasmine line for acoustics, and Rondo Music's SX electric line. I've tried a few nice ones, and more than a few not-so-nice ones. Most of them looked nicer than they played. But they do their job: guitars mostly for under $200 -$250.
Stagg's a good line for the indy music store, because he can get good wholesale cost price-points by filling his order beyond guitars with cheap drums & sticks, horns, cables, mics, tuners, headphones, cases...a little of almost everything.
His prime target Stagg buyer is 12-18 yrs old.
Stagg Music
^^
AXES: Fender '81 The STRAT, '12 Standard Tele, '78 Musicmaster Bass, '13 CN-240SCE Thinline; Rickenbacker '82 360-12BWB; Epiphone '05 Casino, '08 John Lennon EJ-160E; Guild '70 D-40NT; Ovation '99 Celebrity CS-257; Yamaha '96 FG411CE-12; Washburn '05 M6SW Mando, '08 Oscar Schmidt OU250Bell Uke; Johnson '96 JR-200-SB Squareneck Reso; Hofner '07 Icon B-Bass; Ibanez '12 AR-325. AMPS: Tech 21 Trademark 10; Peavey ValveKing Royal 8; Fender Acoustonic 90, Passport Mini, Mini Tonemaster; Marshall MS-2 Micro Stack; Behringer BX-108 Thunderbird; Tom Scholz Rockman. PEDALS/FX: Boss ME-50; Yamaha EMP100; Stage DE-1; Samson C-Com 16 L.R. Baggs ParaAcoustic D.I; MXR EQ-10.